Dolce & Gabbana Pull Ads From Spain
Italian fashion house Dolce & Gabbana said Tuesday it has decided to pull all its advertisements from Spain, after it was forced to withdraw the above image from their Summer 2007 campaign condemned as sexist and violent. (See previous post on Dolce & Gabbana's S 07)
The ad, which the company was forced to pull weeks ago, amid protests from Spanish women's groups, shows a half-naked man holding a scantily clad woman to the ground by her wrists while four other men look on.
"Recently Spain, with its climate of censorship, shows that it wants to see negative messages everywhere, even where none exist," said a statement issued by the designers. "Although it goes against the interest of Dolce & Gabbana, the decision to interrupt the brand's communication in this country was inevitable."
I personally thought of the ad as a recreation of a sexual game or fantasy. Never saw it as being demeaning towards women...and still don't!
Posts
2 comments:
I think D&G are being a bit naive. It's easy to see why people could be offended by the violence they perceive in that image.
In the end, so what if D&G get censored by public opinion? They only making fucking overpriced clothes for a big profit, it's not like they are trying to free the oppressed or feed the starving. They can shut up with their bleating whine for 'free expression'
Agreed with the people of Spain. The ads are too ambiguous and easily could be seen to suggest aggression and voyeurism.
I'm glad the campaign was pulled. There are plenty of ways to market clothes without appearing violent.
Kudos to the Spaniards.
Post a Comment